Everyday Owensboro touches the world! says Mark Calitri. During last week’s Kentucky Travel Industry Associaiton spring conference Pure Michigan VP (#1 most recognized marketing campaign in United States) says Owensboro’s Brand USA video is his favorite. It tells a story that resonates with the viewer!
“Pure Michigan is the model,” says Calitri. The Brand USA video featuring Owensboro creates a connection with viewers. As of May 2019, the video has over 4,000,000 views. That means that 4,000, 000 people have seen the Owensboro story and our message. With additional marketing resources the video has the potential to reach several more million this year alone.
Visit Owensboro is continuing to build a destination that is attractive to visitors.
Let’s keep the momentum going… 5 million views?
Visit Owensboro is the official destination marketing organization for Owensboro and Daviess County Kentucky. www.visitowensboro.com Mark Calitri serves as President/CEO.