CVB adding events in 2021

If nothing changes, the Owensboro-Daviess County Convention & Visitors Bureau expects to see a deficit of $8,800 by the end of the fiscal year on June 30.

But the agency is hoping to eliminate that deficit with more events in the first half of 2021.

Mark Calitri, CVB president, said, “We didn’t adopt a budget this year. We’re operating on a cash flow basis.”

 

He said, “COVID-19 has rocked the tourism world and Visit Owensboro has been no exception. We have had to make tough decisions to ensure the financial stability of the organization. Our tourism economy in Owensboro, which normally relies heavily on conventions, sports tournaments and events, has shifted to purely to business and leisure travel.”

Calitri said, “We operate like any other small business. With revenue down significantly, we have had to implement measures to ensure the financial stability of the organization. We have implemented organization-wide expense eliminations, contract renegotiations, furloughs and a variety of other cost containment measures.”

To read the full article my Messenger-Inquirer reporter Keith Lawrence, click here